Aditya Birla Group
Technical Engineer
Aditya Birla Group Hiring Technical Engineer
Table of Contents
Introduction – Aditya Birla Group Hiring Technical Engineer
About Aditya Birla Group
About India Cements Ltd
Job Position: Technical Engineer
Job Location
Education & Eligibility
Preferred Skills
Key Responsibilities
Career Growth at Aditya Birla Group
Benefits of Working as a Technical Engineer
Application Process
Top 10 Interview Questions with Answers
Conclusion
1. Introduction – Aditya Birla Group Hiring Technical Engineer
Aditya Birla Group Hiring Technical Engineer opportunities are open for freshers in 2025. The role is announced for India Cements Ltd, a company under Aditya Birla Group. This recruitment is for Civil Engineering graduates and diploma holders. Candidates will work in technical and customer-focused roles, including cement testing, techno marketing, and project site demonstrations.
2. About Aditya Birla Group
Aditya Birla Group is one of India’s largest multinational corporations with businesses across cement, metals, textiles, financial services, and telecom. The group operates in more than 36 countries and employs over 140,000 people worldwide. Known for strong values and career development, the group provides opportunities for engineers, managers, and professionals across industries.
3. About India Cements Ltd
India Cements Ltd, part of the Aditya Birla Group, is a leading cement manufacturer in South India. With multiple plants and a strong distribution network, the company produces high-quality cement used in infrastructure and construction projects. India Cements Ltd is focused on sustainable growth, innovation, and building customer trust.
4. Job Position: Technical Engineer
The current opening is for Area Technical Engineer. The position is suitable for fresh graduates in Civil Engineering (BE/BTech/Diploma) with 0–1 years of experience. The role involves both technical and customer-facing responsibilities, making it a good start for young engineers.
5. Job Location
The job locations include:
Chennai, Coimbatore, Dindigul, Erode, Kanchipuram, Krishnagiri, Dharmapuri, Gopichettipalayam, Mayiladuthurai, Nagapattinam, Namakkal, Ramanathapuram, Thanjavur, Ranipet, Trichy, Tirupur, Tiruvarur, Vellore, Thirukovilur.
This gives candidates multiple options across Tamil Nadu.
6. Education & Eligibility
Education: BE/BTech/Diploma in Civil Engineering
Experience: Freshers (0–1 years)
Candidates should have basic knowledge of cement, concrete, and construction materials.
7. Preferred Skills
Techno marketing
Cement testing
Customer relationship management
Concrete basics
These skills will help candidates succeed in technical presentations and client interactions.
8. Key Responsibilities
Visiting project sites for demonstrations and brand conversion
Explaining cement products in a technical way to generate sales
Collecting influencer data and generating enquiries
Conducting engagement activities and referrals from influencers
Achieving set targets (salary is not linked to targets)
Monitoring influencer loyalty schemes
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9. Career Growth at Aditya Birla Group
Aditya Birla Group offers strong career growth opportunities. A Technical Engineer can grow into:
Senior Technical Engineer
Area Manager – Technical Services
Regional Sales & Technical Head
Corporate Technical Manager
The company supports skill development, training, and long-term career success.
10. Benefits of Working as a Technical Engineer
Work with one of India’s largest business groups
Exposure to both technical and customer-facing roles
Opportunities for learning cement technology
Stability and career development within Aditya Birla Group
Multiple locations for job postings
11. Application Process
Interested candidates can send their CVs to:
📧 icl-hrbptm.chennai1@adityabirla.com
The selection process includes shortlisting, technical evaluation, and HR interviews.
12. Top 10 Interview Questions with Answers
Q1. Tell us about yourself.
👉 Answer: Start with your education, projects, internships, and interest in civil engineering and cement technology.
Q2. Why do you want to join Aditya Birla Group?
👉 Answer: Highlight its global presence, strong values, and learning opportunities for freshers.
Q3. What do you know about cement testing?
👉 Answer: Mention tests like compressive strength test, fineness test, and consistency test.
Q4. How does cement play a role in concrete quality?
👉 Answer: Cement binds materials together. Its quality directly impacts concrete strength and durability.
Q5. How will you explain cement benefits to a customer?
👉 Answer: Focus on strength, durability, cost-effectiveness, and brand reliability.
Q6. What is techno marketing?
👉 Answer: Techno marketing means explaining technical aspects of a product in simple language to generate sales.
Q7. How do you handle customer objections?
👉 Answer: Listen carefully, provide technical facts, and explain product advantages clearly.
Q8. What are the key challenges in cement marketing?
👉 Answer: Customer price sensitivity, competitor brands, and technical awareness.
Q9. How do you ensure customer loyalty?
👉 Answer: By regular follow-ups, technical support, and participation in loyalty schemes.
Q10. Where do you see yourself in 5 years?
👉 Answer: A senior technical manager contributing to sales, customer support, and brand growth.
13. Conclusion
Aditya Birla Group Hiring Technical Engineer roles in India Cements Ltd provide a strong platform for freshers in Civil Engineering. With opportunities in multiple cities, this position offers technical learning, customer interaction, and career growth. If you are a fresher eager to build your career in the cement industry, this is the right opportunity to apply.
📧 Apply now by sending your CVs to icl-hrbptm.chennai1@adityabirla.com
